Apr 10th, 2021, 05:12 PM

Everything You Need to Know About Plug Music

By Hara Vanna Martin
Trap and jazz roots mixed with Outkast-inspired Dirty South vibes give rise to hip-hop's hottest new genre

As you all might be aware, the rap genre has been on the rise since the late 90s. Nowadays, almost everyone listens to rap. This democratization of the Hip-Hop/Rap scene has led to many different subcategories within the rap genre. Earlier hip-hop music has a distinguished tone with a relatively consistent theme of "hood politics". Many of the rappers in the late 90s and early 2000s took pride in activities such as dealing drugs, such as The Notorious B.I.G., Tupac, and Jay-Z. However, late 2000s rappers like Drake, who considers himself to be the "furthest thing from the hood" and stream platforms like SoundCloud and Spotify, helped the genre diversify, and rappers who communicated messages previously unheard in rap helped give birth to new subcategories such as plug music. 

Plug music is defined by trap and jazz tones and has some southern sound inspiration, harking back to Outkast. It flourished in 2010 in Atlanta with producers like Zaytoven. Plug music gained popularity in 2013 with beatmakers like Stoopidxool and Mexikodro. These producers decided to work together and created the collective Beat Pluggz with Mexikodro, Polo Boy Shawty, Corey Lingo, and Asat. This helped standardize the genre, and rappers like Kodak Black, Playboy Carti, and Diego Money brought it into the mainstram. The worldwide hit "Plug" by Rich the Kid released in 2015 made this genre boom. Plug music arrived in France with the Artist Serane, who recently released his second project, PDC vol.3

If you are interested in knowing more about this genre, stick along for a few classics. 

 

Plug - Rich The Kid 

 

Diego Money - Jitt 

 

Playboy Carti - Broke Boi 

 

Kodak Black - Boomerang 

 

Serane - Pardonne Moi